Lasater named Performance Breeder of the Year

By Isabel Lasater Hernandez, Vice President

Congratulations to Isa Beefmasters President, Lorenzo Lasater, on being named BBU’s Performance Breeder of the Year! The award, announced at the recent BBU convention in Oklahoma City, OK, recognizes a breeder who employs “superb management practices.”

Lorenzo is the second Isa Beefmasters leader to be recognized by BBU: Isa Beefmasters founder Laurie Lasater was chosen as BBU’s 2000 Breeder of the Year.

From the Beefmaster Breeders United press release:

BOERNE, Texas (Oct. 24, 2022) – The 61st Annual Beefmaster Breeders United (BBU) Convention was hosted in Oklahoma City, Okla., at the Omni Oklahoma City Hotel on October 21 and 22, 2022. During the convention several member awards were presented to outstanding Beefmaster breeders who have excelled over the past year and decades before.

The BBU Performance Breeder of the Year award was created to recognize members who are whole herd reporting (WHR) breeders, collect performance and ultrasound data, as well as have superb management practices within their breeding program. Lorenzo Lasater of L Bar Beefmasters in San Angelo, Texas, was announced as the 2022 Performance Breeder of the Year. Lasater has been a BBU member since 1995 and is the grandson of the founder of the Beefmaster breed, and a fifth-generation rancher, so he has spent his entire life around Beefmasters. He is the President of Isa Beefmasters, LLC, and the company holds a 140-head bull sale each October, sells 50 private treaty bulls each spring, offers females for sale private treaty, and sells semen and embryos both domestically and internationally.

For more information about Beefmaster Breeders United and its membership awards please contact the BBU office at 210-732-3132 or visit Stay connected to BBU through Facebook, follow us on Instagram, view our videos on YouTube, and follow us on Twitter. Receive our news updates through joining our mailing list.

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