Isa Beefmasters LLC’s 62nd Beefmaster Bull Sale was held on Oct. 7, 2023, in San Angelo, Texas, with 37 buyers from 11 U.S. states and five states in Mexico taking home 122 Beefmaster bulls at an average of $6101. Isa’s President, Lorenzo Lasater, stated the sale was their highest average to date, with excellent demand for good Beefmaster genetics. Auctioneer Joe Goggins of Billings, MT, sold the 122 bulls in the blistering time of 2 hours, 15 minutes.
The second high-selling bull, L Bar 1095, sold to Holmes Ranch of Decatur, TX, for $12,500. This excellent bull was another top performer and sired by L Bar 4519. It is worth noting that both high sellers are sons or grandsons of the great L Bar En Fuego, who sold in this sale in 2011. He has sired many high sellers since, and now his descendants are ringing the bell. A truly remarkable genetic line.
Semen and Embryo agreements were also made with buyers from Mexico, Costa Rica and Venezuela. Additionally, private treaty females were purchased by buyers in two Mexican states.
Current Isa president, Lorenzo Lasater, and his sister and partner, Isabel Hernandez, represent the fourth generation of the family dedicated to breeding performance Beefmaster genetics. The breed was founded by their grandfather Tom Lasater in 1937. This year marks the 86th anniversary of the breed. It is also the 131st anniversary of the L Bar brand, first used by Ed Lasater in 1892 in South Texas. It has been used continuously since then by five generations of the family in Texas and Mexico.
According to Lorenzo, “This set of bulls represents over 80 years of consistent, balanced selection for economically viable cattle. These bulls will produce excellent feeder calves and replacement heifers in any environment, but especially the tougher ones. With more pounds at weaning, lower input costs, more longevity and the best mother-cow on the planet, Beefmasters can’t be beat.”
The Lasater family would like to extend their heartfelt thanks to everyone in attendance, especially the many repeat customers, including several second-generation buyers. We are already working hard to bring you our 63rd set of Beefmaster bulls on October 5, 2024.
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