{"id":1142,"date":"2021-01-28T18:52:26","date_gmt":"2021-01-28T18:52:26","guid":{"rendered":"https:\/\/isabeefmasters.com\/store\/?post_type=product&p=1142"},"modified":"2024-12-04T00:03:47","modified_gmt":"2024-12-04T00:03:47","slug":"tailwind-both-ways-book","status":"publish","type":"product","link":"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/","title":{"rendered":"Tailwind Both Ways"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

By Laurence M. Lasater<\/p>\n

A witness to the changes in one of America\u2019s greatest industries,\u00a0Tailwind Both Ways<\/em>\u00a0charts one cowman\u2019s course for professional survival and personal fulfillment.<\/p>\n

The exciting journey of a young couple who took \u201cthe big risk\u201d of moving to a foreign country to pioneer in the rugged wilds of Mexico, including run-ins with hostile Indians in the 1960s, is sure to capture the reader\u2019s spirit of adventure.<\/p>\n

From their pioneering on an isolated ranch to marketing cattle nationally and internationally and making sophisticated deals with Wall Street and businessmen on the Forbes International Billionaire list, while surviving the U.S. market crashes of the 1970s and drought of the \u201990s, this story encompasses a firsthand account of the experiences of this generation\u2019s cattlemen.<\/p>\n","protected":false},"featured_media":1275,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_cat":[33,34,20],"product_tag":[],"yoast_head":"\nTailwind Both Ways - Isa Beefmasters<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tailwind Both Ways - Isa Beefmasters\" \/>\n<meta property=\"og:description\" content=\"By Laurence M. Lasater A witness to the changes in one of America\u2019s greatest industries,\u00a0Tailwind Both Ways\u00a0charts one cowman\u2019s course for professional survival and personal fulfillment. The exciting journey of a young couple who took \u201cthe big risk\u201d of moving to a foreign country to pioneer in the rugged wilds of Mexico, including run-ins with hostile Indians in the 1960s, is sure to capture the reader\u2019s spirit of adventure. From their pioneering on an isolated ranch to marketing cattle nationally and internationally and making sophisticated deals with Wall Street and businessmen on the Forbes International Billionaire list, while surviving the U.S. market crashes of the 1970s and drought of the \u201990s, this story encompasses a firsthand account of the experiences of this generation\u2019s cattlemen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/\" \/>\n<meta property=\"og:site_name\" content=\"Isa Beefmasters\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-04T00:03:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/isabeefmasters.com\/store\/wp-content\/uploads\/2021\/01\/Tailwind-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/isabeefmasters.com\/store\/#website\",\"url\":\"https:\/\/isabeefmasters.com\/store\/\",\"name\":\"Isa Beefmasters\",\"description\":\"Promoting Beefmasters worldwide since 1964\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/isabeefmasters.com\/store\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/isabeefmasters.com\/store\/wp-content\/uploads\/2021\/01\/Tailwind-1.jpg\",\"contentUrl\":\"https:\/\/isabeefmasters.com\/store\/wp-content\/uploads\/2021\/01\/Tailwind-1.jpg\",\"width\":1000,\"height\":1500},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/#webpage\",\"url\":\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/\",\"name\":\"Tailwind Both Ways - Isa Beefmasters\",\"isPartOf\":{\"@id\":\"https:\/\/isabeefmasters.com\/store\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/#primaryimage\"},\"datePublished\":\"2021-01-28T18:52:26+00:00\",\"dateModified\":\"2024-12-04T00:03:47+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/isabeefmasters.com\/store\/home\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Shop\",\"item\":\"https:\/\/isabeefmasters.com\/store\/shop\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Tailwind Both Ways\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tailwind Both Ways - Isa Beefmasters","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/isabeefmasters.com\/store\/product\/tailwind-both-ways-book\/","og_locale":"en_US","og_type":"article","og_title":"Tailwind Both Ways - Isa Beefmasters","og_description":"By Laurence M. 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